Driving in the car, listening to an NPR story about the costs of food, we heard the announcer say, "Food costs less, because people are eating less."
Brad thought this was ridiculous, "How can people eat less?" He didn't understand the concept.
I, on the other hand, agree perfectly. People are eating less. And they should. We Americans suffer from an abundance of food. The grocery stores are overwhelming with the amount and variety of things to buy. Fast food on every corner. It's everywhere, always cooked, always ready.
You can eat less. Put less cereal in the bowl. Take a smaller portion of meat. Put fewer toppings on your pizza. I bet you'll still feel satisfied. You don't have to eat until your bursting every time. Oftentimes, water or tea will can fill the void until the next meal.
Along the same lines, you can use less of so many things in your life, use less toothpaste, less laundry detergent, less shampoo, less water. If you cut back by one third, you'll probably never notice a difference and you'll save a lot of money, time, weight. It's got to be the easiest way to conserve.